Google’s Fitbit division is taking a different approach to wearable tech with the new Fitbit Air, a screen-free device built for continuous health tracking without distractions. Instead of a traditional smartwatch form factor, the Air is a compact, clip-on module—about the size of a thumb drive—that can be worn on a wristband or attached directly to clothing.

Despite its minimal footprint, the Fitbit Air delivers full-time biometric monitoring. It tracks heart rate, heart rhythm, blood oxygen levels (SpO₂), heart-rate variability, resting heart rate, and sleep stages around the clock. By eliminating a display, Fitbit has also significantly improved efficiency, with battery life stretching up to a full week. A quick five-minute charge is enough to power a full day of use.

All data syncs to the new Google Health app, where AI analyzes trends, automatically detects workouts, and offers personalized coaching insights. The experience is designed to be passive but intelligent—something users can rely on without constantly checking a screen.

At launch, the Fitbit Air is available with three interchangeable band styles—Performance Loop, Active, and Elevated Modern—alongside a special edition developed in collaboration with Stephen Curry. The device is priced at $99.99 and includes a three-month subscription to Fitbit’s premium health service. Pre-orders are open now, with the Curry Edition set to ship on May 26. Additional bands start at $34.99.

By focusing on discreet tracking and AI-driven insights, the Fitbit Air positions itself as an alternative to feature-packed smartwatches—appealing to users who want meaningful health data without the constant buzz of notifications.