Nikon KeyMission 360 - IMBOLDN
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Nikon KeyMission 360

Watch out GoPro, Nikon announces a new lineup of action cameras.

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With more of our lives living in the digital world these days, we’ve become more keen on recording our adventures so we can relive and share those moments. Nikon has been in the camera business for a while, but their focus has been more on high-end cameras. However, they have just announced their plan to release a new line of action cameras that take advantage of their excellent optical technology and years of knowhow.

The first to launch in their lineup of action cameras is the Nikon KeyMission 360. Introduced at the 2016 CES, it’s a rugged camera can can record true 360-degree videos in 4K, making it a perfect companion for your outdoor adventures while also offering you a whole new perspective as well. We’ll see how Nikon’s lineup of products will compete in a market dominated by GoPro, but given their history with excellent cameras, they should be able to put up one hell of a fight.