Global premier publisher Phaidon has released a new book aimed at the two-wheeled gearheads of the world. The book is titled The Motorcycle: Desire, Art, Design, and it is written by Charles M. Falco and Ultan Guilfoyle. This 320-page book offers 400 illustrations as it documents the evolution of the motorcycle and the cultural significance surrounding this machine. Motorcycles evoke a sense of freedom, rebellion, and romance. This book is a one-stop shop for exploring the history, lifestyle, and design evolution of the motorbike, steel horse, hog, or any other slang term for motorcycle.
The authors of The Motorcycle: Desire, Art, Design share a passion for these machines. Charles M. Falco is a professor of optical sciences and physics at the University of Arizona. When he isn’t teaching he is out indulging a lifelong passion for motorcycles. Ultan Guilfoyle’s resume includes accomplishments such as award-winning producer, writer, and director. This book comes at a transitional time in the motorcycle’s life. A future where internal combustion engines are phased out is becoming more feasible as new technology comes into play. Evidence of this can be seen in the growing number of eBikes introduced to the market. The Motorcycle: Desire, Art, Design is the perfect read for the easy rider in your life.
For another Phaidon publication, check out The Complete Works of Dieter Rams.