American artist and designer KAWS has produced many impressive works within the model and figurative character sphere. They are noted for blurring the line between fine art and commercial appeal through their pop culture references. The new KAWS x Squid Game Young Hee figurine exemplifies this fusion of mindsets, taking the iconic character from Netflix’s hugely popular series and putting a distinct spin on it.
Created in partnership with Netflix and AllRightsReserved, the KAWS x Squid Game’s Young Hee figurine is part of a new set of collectibles celebrating the South Korean action thriller. Replicating the Young-Hee character in a puppet-like form, it incorporates X-crossed eyes and hands to give the otherwise menacing character a more approachable makeover.
The KAWS x Squid Game’s Young Hee figure is colorful and vibrant. The character wears a bright orange dress with a yellow short-sleeved blouse, and her movable arms allow her to be posed in various ways. Since the figurine was first announced, it has generated significant buzz online, with social media users eager to visit the limited pop-up store set to open on December 20th in Shinsegae Gangnam, Seoul.
This means the KAWS x ‘Squid Game’s’ Young Hee figure will be available in time for the global release of Squid Games season 2, which is set to launch on Netflix on December 26th and will likely be another huge ratings hit for the streaming service.