It’s been a while since we’ve been impressed by suit commercials; most of the time resorting to cliched imagery of chiseled male models sporting suits that will most likely not look anything like what you see on the average Joe’s body. Britain’s premiere menswear brand Hackett London introduces a new kind of cool with their commercial which shows that suits and racing can go hand in hand. Made to celebrate their newly formed partnership with Williams Martini Racing, it shows the pit crew in Hackett suits tending to their F1 vehicle.