For their latest release, the coffee guys at Austin’s Greater Goods have turned to Yemen, and for good reason. Not only does Yemen have the second-oldest coffee culture in the world, but many experts single out the country as the birthplace of the classic cup of coffee as we know it.
Preparing to capitalize on the impending Yemen coffee craze before it starts, Greater Goods sources the beans for its new Haraaz Coffee exclusively from small farms in Yemen’s Haraaz and Sharqi regions. A combination of Taffahi, Jaadi, Dawairi, and other heirloom bean varieties, this coffee blend promises a flavor that is uniquely sweet and clean.
Greater Goods ensures optimum quality in its Haraaz Coffee by harvesting beans at the peak of perfection between the months of October and March. After drying the beans on raised beds, it employs 100-percent natural processing techniques to bring this coffee to you.