Since its beginnings in 1965, Gatorade has been an industry leader in hydration and heightened athletic achievement. Now, with the launch of its Gatorade Gx Sweat Patch, the company is moving beyond mere electrolyte-infused sports drinks and providing a way for athletes to understand their unique hydration needs, ensuring optimal performance. This single-use device is placed on the inner part of the left arm and it collects sweat as an athlete works out. After a workout, users simply scan the Gx Sweat Patch, syncing it with the Gx app created for patch use. The end result is a comprehensive sweat profile that tells athletes the following information: sodium concentration, sweat rate, and sweat loss. The app then utilizes the sweat rate and electrolyte concentration numbers to offer personalized recommendations to the athlete, showing them exactly how much hydration they need to improve their recovery time and prevent dehydration and cramping.
Gatorade has a storied history of helping athletes optimize their performance via proper hydration. The Gatorade Gx Sweat Patch is the company’s latest offering and one of the most technologically advanced solutions available for today’s athletes when it comes to identifying hydration needs. In fact, the patch is so cutting-edge that it was a finalist in the 2020 SXSW Innovation Awards in the Wearable Tech category. This flexible, less than a millimeter-thick patch is unobtrusive and only adds to an athlete’s workout effectiveness.
While on the subject of working out, take a look at The North Face Vective.