First Official Trailer Drops For ‘AIR’ - IMBOLDN
Go to Top

First Official Trailer Drops For ‘AIR’

‘AIR’ Official Trailer follows shoe salesman Sonny Vaccaro, and how he led Nike in its pursuit of the greatest athlete in the history of sports: Michael Jordan.

After producing award-winning hits like Live by Night and Argo, Ben Affleck returns to the production studio with a much-anticipated movie release. Following the timeline that would forever put Nike on the map, AIR retells the partnership between Michael Jordan and the Nike basketball division. Inspired by real-life events and documented with historical accuracy, AIR will surely excite sports enthusiasts and movie-goers worldwide.

The movie tracks Nike executive Sonny Vaccaro, played by Matt Damon, and Nike co-founder Phil Knight, played by Ben Affleck, as they gamble on a then-unknown rookie basketball star Michael Jordan. The movie follows Nike’s unorthodox marketing, uncompromising vision, and the meteoritic rise to fame spurred by the collaboration between Nike and Michael Jordan. AIR documents all aspects of creating the Air Jordan brand and image in detail, from Nike’s hesitation and struggles to stake a claim in the sports industry to its overwhelming success. Eventually, the brand collaboration would become one of the most iconic and recognizable images in sports, upheld by the most enduring phenomenon in basketball player history.

AIR is filled with notable actors and actresses, including star roles played by Matt Damon, Ben Affleck, Jason Bateman, Chris Messina, Marlon Wayans, Chris Tucker, and Viola Davis as Deloris Jordan, Michael Jordan’s mother. The movie AIR was produced by Amazon Studios and is set to hit theaters on April 5, 2023.

For another upcoming film release, see ‘Ant-Man and the Wasp: Quantumania’.