

Swatch’s MISSION TO EARTHPHASE – MOONSHINE GOLD (Cold Moon) might be the most imaginative MoonSwatch to date—a playful, glowing, lunar-themed chronograph that mixes Omega-level detail with Swatch’s signature creativity. Built around a crisp white Bioceramic case, crown, and pushers, the Cold Moon leans into celestial purity while packing more storytelling into a watch face than most brands attempt in an entire collection.


On the white opaline dial, hour markers glow with Grade A Super-LumiNova®—but the real show begins under UV light. At 10 o’clock, the Earthphase indicator reveals oceans that illuminate a deep blue, accompanied by Snoopy and Woodstock stationed on the lunar surface, watching Earth’s glow. A hidden phrase appears only under UV, turning the watch into a miniature secret accessible only to its wearer.
At 2 o’clock, the moonphase subdial features two full moons rendered in Omega’s Moonshine™ Gold. One channels Snoopy’s distinctive comic style, while the other showcases a snowflake motif—unique to each timepiece, ensuring that no Cold Moon is ever identical.
The details continue: a battery cover inspired by Earth, a white rubber strap with VELCRO®, biosourced box-shaped glass, Speedmaster-inspired aesthetics, and recessed subdials that echo traditional chronograph finesse.
For $450, the Cold Moon is more than a watch—it’s a cosmic collectible, a playful nod to Omega heritage, and a glowing reminder that horology doesn’t need to be serious to be extraordinary.
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