MIH Gaïa

MIH Gaïa

Each hour is clearly displayed at the top of the dial, while the minute hand spins by itself in the center, almost like a stopwatch.

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CHF 2400

Not all watches are created equally. In fact, not all watches are designed to tell time the same way as your standard analog or digital watch. The MIH Gaïa is a true head-turner, as it has a sleek, minimalist aesthetic that looks unlike any other watch in your collection.

As unique as it looks, the sale of the watch takes an even more avant-garde approach. Instead of purchasing it outright, buyers can provide a CHF 1000 down payment for a subscription to the MIH Museum. The remainder of the CHF 2,400 price is due by Summer 2020 with all proceeds aimed at preserving the rich history of watchmaking. Subscriptions can also be paid in full.

The watch itself embraces the Gaïa Prize and the MIH’s museum in general. It completely changes the way that you tell time while maintaining a traditional, analog gear construction. Each hour is clearly displayed at the top of the dial, while the minute hand spins by itself in the center, almost like a stopwatch. Paired with a deep ocean blue background and combined with a black leather bracelet, this is an elegant watch that will constantly turn heads, which is exactly what the MIH Gaïa is designed to do.