Contemporary art and world-class watchmaking combine in the recent release of 13 watches and 13 NTFs from Hublot and Takashi Murakami. Hublot is a watchmaker that thrives on innovation, craftsmanship, and unique partnerships. The company’s most recent collaboration is with Japan’s beloved contemporary artist Takashi Murakami.
This partnership announced on February 2nd at the Glass House in New York City is the fourth time the artist and watchmaker combined forces. The result is a collection of 13 colorful, eye-catching timepieces and 13 works of art in the form of NFTs.
Each NFT links to one of the limited edition Classic Fusion watches. All watches are outstanding and serve as sought-after collector’s items. However, the 13th watch, the Classic Fusion Takashi Murakami Black Ceramic Rainbow, is the crown jewel of them all. This timepiece reinvents Takashi Murakami’s iconic smiling flower emblem. The flower’s pedals are made of amethysts, sapphires, tsavorites, topaz, and rubies. Hublot’s innovative engineers created a ball-bearing system that spins the pedals on an axis with movement.
The NFTs in the collection draw inspiration from 1970s Japanese TV and video games. Twelve watches will be available on Hublot.com but are only accessible to individuals who purchase one of 324 NFTs released in a previous collab in April 2022. Collectors interested in purchasing one of the new Classic Fusion watches can collect an NFT on OpenSea before sales begin in April 2023. Anyone fortunate enough to buy one of the watches will receive its corresponding NFT.
The plot thickens. Avid collectors have until April 2024 to trade the 12 new NFTs on the OpenSea platform. Only the person who collects all 12 NFTs has the opportunity to purchase the Classic Fusion Takashi Murakami Black Ceramic Rainbow. Hublot will auction the watch to raise charitable funds if no single person collects all 12 NFTs. Takami Murakami and Hublot undoubtedly achieved their goal of transforming contemporary art with this latest collection.
For more from Hublot, see the Big Bang Steel Zermatt.